FAVORABLE CROSS LICENSING

Client Situation / Summary

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An LCD/OLED display manufacturer in Asia seeks a solution for three unfavorable cross-licenses that are eating away at their profits.

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The company needed IP advisers who could step back, look at the bigger picture, and design a strategy to rebalance the playing field. Beyond legal expertise, it required a partner who understood how to align patent strategy with commercial objectives and turn IP into a competitive advantage.

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The Silver Bullet Advantage / Strategy

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We took a holistic view of the client's overall situation, beginning by analyzing the relative revenues of the parties involved. Given our client’s smaller revenues compared to its larger counterparts, the balance of payments should have worked in our client’s favor. To make that case, we looked closely at the revenue profiles of the opposing parties, identifying the product segments where they were most exposed.

Next, we reviewed our client’s existing portfolio of 900 worldwide patents to determine patents that could be charted against the opposing parties’ products. 

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To further strengthen our client’s portfolio, we conducted an industry-wide analysis of over 10,000 patents and quickly identified and acquired strategic patents that met our client's needs and enhanced leverage in negotiations.

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Results Achieved

 

By combining targeted portfolio analysis with strategic acquisitions, we helped our client secure an out-of-court settlement at a fraction of the original ask. The result not only restored profitability but also positioned the company to approach future negotiations from a place of strength.

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With a stronger, smarter IP portfolio and a rebalanced licensing framework, our client gained the freedom to focus on what matters most: innovation, growth, and leadership in the display market.